The Techjoomla Blog

Stay updated with all the latest happenings at Techjoomla. From news about the developments in your favourite extensions to Tips & Tricks about the Joomla CMS, Framework & Development.

How to Get Millennials to Contribute to Your Fundraising Campaign?

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Millennials are one of the most preferred demographics for several brands. What they do, how they react, and why do they take specific actions, influence a lot of advertising and product launch decisions made by brands. And this holds true for non-profits as well. The demographic is giving a new twist to charitable causes, and therefore, they need to be wooed in a completely different manner than other generations. 

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Event Marketing Strategies and Best Practices

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In a customer-empowered world, marketers need to capitalize on every opportunity to get noticed, build relationships, and earn the trust of customers. 

The modern consumer needs more than just a product pitch when evaluating solutions and making purchasing decisions. Therefore, there’s a lot that marketing companies can gain from events. Through events, companies can showcase their products while offering customers a firsthand experience of their brand and personality.

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JGive 2.3 introduces donor data management & 80G tax benefit certificate

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Efficient organization and management of donor data and building long-term relationships with donors is crucial for the success of any fundraising campaign. Donor management is the key to donor retention. Donor retention goes a long way in increasing the returns for any fundraising campaign.

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Why Am I Not Earning Enough from My Website Ads?

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Minting money from a website is no more a novelty today. With the help of ample tools and tutorials that are available, one can easily start a website and monetize it using website ads. 

The caveat is that it involves meticulous planning and a robust strategy, which is something that some website owners fail to pay attention to and lose money (and sleep) by not earning enough from the website – despite having good content and value to offer. 

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3 Common marketing problems that can be solved by an event landing page

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Crafting landing pages for marketing has been widely used in all industries. It brings a more personalized experience for visitors, therefore increasing the chances of taking further action.

In the events industry, a landing page not only serves to maximize conversions but can also help you solve many other marketing challenges.

This article will show you 3 common marketing problems that can be solved by an event landing page. 

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Shika 1.3.22 maintenance release

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We are happy to present you with a maintenance update for Shika, our Learning Management System for Joomla. Shika 1.3.22 addresses many bugs reported by our subscribers. We recommend you to read the release notes before upgrading to the latest version. Read on for the detailed changelog.

Buy Shika

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SocialAds 3.1.16 is released

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We are happy to release an update for our Joomla advertising solution. We are happy to release SocialAds 3.1.16 which is primarily a bug fix release. We have also upgraded jQueryUI that fixes the geo-targeting country selection issue if JBolo and SocialAds are installed on the same site.

Buy SocialAds

Read on for the detailed changelog.

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Shika 1.3.21 brings Google Analytics eCommerce integration to better track paying customers

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Google Analytics has a great feature - enhanced eCommerce tracking which lets site owners track purchases and also measure the effectiveness of the checkout process. Shika now leverages this tool so that site owners who sell paid courses online can measure performance of their marketing activities. Enhanced eCommerce allows reports like viewing most bought products, seeing which social channels are converting better and even coupon code reports.

We are happy to release Shika 1.3.21 with google analytics e-commerce integration for online payments.

Buy Shika

Read on for the complete details and screenshots. 

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7 Types of Ads That Your Advertising Solution Should Support

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Pay-per-click advertising is one of the most popular and effective tools for marketers. These ads allow marketers to precisely target their audience, create brand awareness, and interact with their consumers. The best part is that this is also one of the most cost-effective ways of advertising for brands.

With numerous social media platforms supporting advertising, it is no surprise that several brands and businesses, and even individuals are making a beeline for getting the word out there.

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5 considerations while selecting a shopping cart for your eCommerce site

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There are several eCommerce platforms that sell multiple products. Some of these are well-known (Amazon anyone?), while others are obscure. Irrespective of the size and scale of these sites, customers or online shoppers have one primary expectation. And that is to have an effortless checkout process.

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Is your donations and fundraising solution marketing-friendly?

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So, you have a fundraising strategy to raise money for a cause or an innovative idea. The next step is to market the idea, communicate your value, raise awareness, and draw support. To make your fundraising campaign successful, you should be able to connect with your audience, reward them for taking a favorable action, and make it easy for them to take action (and share it) – in short, make the campaign memorable.

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Shika 1.3.20 maintenance release

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We are happy to bring you another maintenance update for Shika, our Learning Management System for Joomla. Shika 1.3.20 mainly addresses security issues related to enrollment apart from bug fixes reported by some of our clients. Besides the bug fixes and security fixes, we have also added 4 additional columns to the lesson report-last accessed on, modified date, modified by and total content.

We recommend you to read the release notes before upgrading to the latest version. Read on for the detailed changelog.

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JTicketing 2.5.2 is here with design improvements to the event details page and free Google Maps APIs for maps

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We are very excited to announce the release of JTicketing 2.5.2. This release brings design improvements for event details page similar to Eventbrite for mobile and desktop views. In addition to this, we have removed the old JavaScript API and used embed API to display the map with default direction facility. We recommend you to read this blog to know how we have used free Google map API to display a map on the event details page.

This map is responsive across all devices. Besides this, we have also fixed many bugs in this release.

Read on for the screenshot and the detailed changelog.

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JTicketing now uses only free Google Maps APIs

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Last year, Google made some pricing changes to its Maps APIs. While there is still a pretty big free tier which includes unlimited map embeds, some of the APIs have a free tier limit. Starting JTicketing 2.5.2,  we have modified the Google Map services that get used, so that you can stay within the free tier. 

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Shika 1.3.18 is here with course category report

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We are happy to bring you yet another release of our Joomla Learning Management System(Joomla LMS). With Shika 1.3.18, we have enhanced the existing reporting feature with the introduction of the course category report. We have also fixed over 60 minor bugs in this release! Buy Shika Read on for the details and the detailed changelog. Course catego...
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